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Darren Cody
Mar 13, 20234 min read
Marketplace Funnel Case Study
This was providing more and more proof that Design Thinking was an absolute necessity for future Product Discovery & Development.
Darren Cody
Mar 5, 20237 min read
Helping Non-Technical Founders Build Marketplaces
Being a solo-Founder is hard, let alone being non-technical when you plan on building a technology business and then factoring...
Darren Cody
Jan 19, 20233 min read
The "Surfing Effect" In Your Marketplace
It ties back into "Surfing" & "Cross-Pollination" because the goal of the Discovery workflow is to, well, discover new products or services.
Darren Cody
Dec 28, 20225 min read
Giving Your Marketplace Vendors Tools To Sell
The big problem we found was one for our "Primary Persona - Tier 3" who would have 3+ items posted on our platform as well as our...
Nautical Commerce
Dec 8, 20224 min read
Unbundling of Marketplaces Is Redefining e-Commerce
Only recently have purpose-built multi-vendor marketplace platforms like Nautical Commerce surfaced.
Darren Cody
Nov 18, 20224 min read
How VendorTree Is Changing The World For Event Planners
Our Lead Marketplace Designer, Paige C, transforms the subtle ideas that we discussed into something that is simply beautiful.
Darren Cody
Oct 16, 20223 min read
Removing Your Ego From Product Development
The primary purpose of removing your ego when creating a marketplace is to ensure you become more compassionate and empathetic to your users
Darren Cody
Oct 10, 20224 min read
How To Create A Marketplace Business Plan
Q: How Do I Create A Business Plan For My Marketplace? A: Don't use a one-dimensional plan for regular businesses. Our team has come...
Darren Cody
Sep 23, 20223 min read
Tips For Non-Technical Founders Starting a Marketplace
In this article, we'll be exploring the importance of storytelling in product development, and how it can help you create a marketplace.
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